本帖最后由 zhengsheng 于 2016-12-21 20:12 编辑 |
Why Google Fiber failed: 5 reasons
The future is still uncertain for Google Fiber, but it's pretty clear that the first iteration of the search giant's internet service has fallen short. Here's why it struggled to gain traction.
2. Price （即使最低每个月资费50美元，依然不能维持成本。）
From the start, Google Fiber cost $70 per month for the core fiber internet service, with an additional cost for television service. Now, the company has added a cheap, $50 per month option for 100 Mbps service. That low price is good for consumers, and somewhat necessary to win customers over from incumbents, but it doesn't make business sense.
The low price of Google Fiber simply isn't earning the company enough money to offset the staggering costs. Rollouts of the service proved much more expensive than initially thought, and took longer as well, which may have led to the company's decision to put the project on hold for a bit.
4. Increased competition
5. Inconsistent service